Venture Capital
Resources, best practices, and expert insights on Venture Capital.

Fundraising Mistakes Startups Must Avoid
Learn the most common fundraising mistakes startups make—from raising at the wrong time to ignoring dilution and bad investor fit—and how to avoid them with practical guidance from Kruze Consulting’s startup accounting experts.

Benefits of a Branded VC Leading Your Round
Land a branded VC lead—learn what it signals to the market, how it changes fundraising dynamics, and how to prepare for the scrutiny.

Can a Downround Be a Compliment?
Reframe the down round—learn why a down round can sometimes be a compliment, what it signals, and how to manage investor expectations.

How Many Investors in a Seed Round?
Kruze Consulting answers the question 'For a seed round, are many investors or a small group better?' when considering startup funding.

What Happens When a Founder or CEO is Fired?
It's really important to state upfront that no venture capitalist or board member ever wants to fire the founder from a startup.

The Treasury Clause in VC Term Sheets
As part of post-crisis cash management, venture capitalists are now putting treasury clauses into the term sheets they give their startups.

How Founders Should Respond to VCs
We like to think of the venture capitalist as the most important customer of a startup, certainly in your startup’s early phase.

The Role of Family Offices in Venture Capital
Learn how family offices fit into the venture ecosystem, how they differ from traditional VC funds, and what founders should know before raising from them.

Raising Seed Funding: What Founders Need to Know
Seed funding is constantly evolving. See how today’s environment differs from previous years, and what founders must do to successfully raise and deploy a seed round.

What Happens When LPs Miss a Capital Call?
Learn what happens when LPs miss a capital call, including fund-level fallout, LP default penalties, and why GPs work hard to avoid this scenario.

Do Startups Need a DCF for a VC Round?
Kruze Consulting's VP of FP&A, Healy Jones, answers the question 'Do Startups need a Discounted Cash Flow Valuation (DCF) for a venture capital round?'.

Should Founders Accrue Payroll? A Startup Guide
Learn if startup founders should accrue unpaid payroll before funding, and how it affects cap tables, taxes, and future VC due diligence.
