Kruze Consulting — Accounting, Tax & CFO Services for Startups

Cash Flow Management

Resources, best practices, and expert insights on Cash Flow Management.

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Why Startups Shouldn’t Store Cash in Payments Accounts

Why Startups Shouldn’t Store Cash in Payments Accounts

Updated on Sun, Oct 23, 2022

Learn why startups must avoid keeping cash in payment processor accounts. Maximize yield, minimize risk, and protect your funds the smart way.

byBryan Long, MBA
A Guide to Startup Revenue Accounting

A Guide to Startup Revenue Accounting

Updated on Fri, Dec 8, 2023

Kruze Consulting discusses how a startup should account for its first revenue (and ongoing revenue) before looking for more!

byKruze Consulting
Startup Year in Review: Goodbye 2017, Welcome 2018

Startup Year in Review: Goodbye 2017, Welcome 2018

Updated on Tue, Feb 6, 2018

I'm Vanessa Kruze and today I just wanted to go over with you guys a 2017 recap, as well as go over some things that are coming up for 2018.

byVanessa Kruze
Bond Ladders for Startup Cash Management

Bond Ladders for Startup Cash Management

Updated on Sun, Dec 26, 2021

Kruze Consulting discusses everything you need to know about using bond ladders for good cash management at your startup.

byKruze Consulting
Biggest Barrier to Startup Cash Return

Biggest Barrier to Startup Cash Return

Updated on Sun, Apr 2, 2023

Unlock trapped cash—learn the biggest barriers to getting cash back (holds, reserves, delays) and how founders can protect liquidity.

byKruze Consulting
How to Manage Startup Overhead Costs: A Practical Guide

How to Manage Startup Overhead Costs: A Practical Guide

Updated on Wed, Jan 29, 2025

Cut overhead strategically using remote work, automation, outsourcing, and smarter accounting to extend runway and boost margins.

byBryan Long, MBA
When Should Startups Switch From Cash-Basis to Accrual Accounting?

When Should Startups Switch From Cash-Basis to Accrual Accounting?

Updated on Thu, Jan 15, 2026

Wondering when to move from cash-basis to accrual accounting? Learn the key triggers, investor expectations, and practical steps for VC‑backed startups considering an accrual transition.

byKruze Consulting
Negotiating Cash Levels in Your Startup's Bank Account

Negotiating Cash Levels in Your Startup's Bank Account

Updated on Sun, Apr 30, 2023

This has become a really critical question since interest rates are going up and cash management is becoming even more important.

byKruze Consulting
How CRE Problems Can Hurt Startups

How CRE Problems Can Hurt Startups

Updated on Sun, Jun 16, 2024

Avoid commercial real estate traps that can quietly hurt startups, even in a remote-first operating world today with shifting office needs.

byKruze Consulting
Monthly Founder Finance Checklist: 60‑Minute Review Before Investor Updates

Monthly Founder Finance Checklist: 60‑Minute Review Before Investor Updates

Updated on Tue, Jan 27, 2026

Use this 60‑minute monthly finance checklist to review your books, metrics, and cash before board and investor updates. Built for first‑time founders by Kruze Consulting’s startup accounting team.

byKruze Consulting
How to Manage Your Startup's Cash Position

How to Manage Your Startup's Cash Position

Updated on Sun, Sep 22, 2024

Put simply, your startup’s cash position refers to the amount of cash you have on your company’s balance sheet or in your bank accounts.

byKruze Consulting
The Impact of Selling Treasuries Early

The Impact of Selling Treasuries Early

Updated on Tue, Mar 26, 2024

Learn the risks and benefits of selling Treasuries before maturity, including interest rate impacts, potential losses, and how to keep your runway forecasts accurate.

byKruze Consulting