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Startup finance, explained by CPAs

Kruze Consulting Blog

Startup Accounting, Finance and Tax CPA Expertise Enhanced with AI.

Accounting, tax, and fundraising guidance for VC-backed founders — written by the team that closes 800+ startups' books every month.

Startup CEO Salaries 2026: Data for VC-Backed Founders

Startup CEO Salaries 2026: Data for VC-Backed Founders

Explore 2026 startup CEO salary benchmarks by stage, revenue, and burn. See how venture-backed founders pay themselves and what VCs expect this year.

Startup Human ResourcesDawn Snyder, DBA Candidate, MBAAug 27, 2018
SaaS Sales Tax and Economic Nexus Guide for Software

SaaS Sales Tax and Economic Nexus Guide for Software

Updated on Thu, Jan 19, 2023

Avoid SaaS sales tax surprises—learn where SaaS is taxable, how nexus works, and what to do before states send an assessment notice.

byKruze Consulting
What's the Right Amount of Venture Capital to Raise?

What's the Right Amount of Venture Capital to Raise?

Updated on Thu, Jan 19, 2023

Raise the right amount of VC—learn how to balance dilution vs runway, plan milestones, and avoid overcapitalizing at the wrong valuation.

byKruze Consulting
20+ SaaS Metrics

20+ SaaS Metrics

Updated on Wed, Jan 18, 2023

Track SaaS metrics investors trust—learn the KPIs that matter (MRR, churn, CAC, LTV) and how to report them consistently.

byKruze Consulting
What is the Rule of 40?

What is the Rule of 40?

Updated on Tue, Jan 17, 2023

Benchmark your SaaS startup with the Rule of 40 and see how growth plus margin signals efficiency, valuation potential, and when to prioritize profitability.

byKruze Consulting
How to Read a Startup Bank Statement

How to Read a Startup Bank Statement

Updated on Tue, Jan 17, 2023

Spot cash issues early—learn how to read a startup bank statement, track burn and runway, and catch fees, holds, and fraud faster.

byKruze Consulting
What is EBITDA? Definition & Formula for Startups

What is EBITDA? Definition & Formula for Startups

Updated on Wed, Jan 11, 2023

EBITDA is an important concept for startup founders to understand when putting together financial statements. Take a look at what EBITDA actually is.

byKruze Consulting
Scout Funds Explained for Early Stage Startup Investing

Scout Funds Explained for Early Stage Startup Investing

Updated on Wed, Jan 11, 2023

Learn how scout funds work and how startups can get discovered through scout checks, and why VCs use scouts.

byKruze Consulting
ACV: Annual Contract Value Definition & Calculation

ACV: Annual Contract Value Definition & Calculation

Updated on Wed, Jan 11, 2023

Clarify ACV (Annual Contract Value)—learn how to calculate it, how it differs from ARR, and why investors use it to judge revenue quality.

byKruze Consulting
ARR: Annual Recurring Revenue for Startups Explained

ARR: Annual Recurring Revenue for Startups Explained

Updated on Wed, Jan 11, 2023

Understand ARR quickly—learn what Annual Recurring Revenue means, how to calculate it correctly, and how VCs use it to value startups.

byKruze Consulting
Burn Multiple: Formula, Benchmarks & How to Improve It

Burn Multiple: Formula, Benchmarks & How to Improve It

Updated on Mon, Jan 9, 2023

Track the burn multiple to judge capital efficiency, calculate it correctly, and see what it signals about your startup's financial health.

byKruze Consulting
Planning Effective Startup Offsites

Planning Effective Startup Offsites

Updated on Sun, Jan 8, 2023

With the rise of remote work and fully / partially remote startups, offsites are becoming an important way for companies to collaborate and build culture.

byVanessa Kruze
ASC 718: Stock-Based Compensation Accounting for Startups

ASC 718: Stock-Based Compensation Accounting for Startups

Updated on Thu, Jan 5, 2023

Accounting Standards Codification (ASC) Topic 718, is the accounting standard that provides guidance on the accounting for stock-based compensation.

byKruze Consulting