Kruze Consulting Blog
Startup Accounting, Finance and Tax CPA Expertise Enhanced with AI.
Accounting, tax, and fundraising guidance for VC-backed founders — written by the team that closes 800+ startups' books every month.

Startup CEO Salaries 2026: Data for VC-Backed Founders
Explore 2026 startup CEO salary benchmarks by stage, revenue, and burn. See how venture-backed founders pay themselves and what VCs expect this year.

Are Term Sheets Legally Binding? | Kruze Consulting
Know what you're signing—learn when term sheets are (and aren't) legally binding and which clauses can create real obligations.

What Does a VP of Ops or COO Do at a Startup?
Know when you need a VP Ops/COO—learn what the role owns, how it complements founders, and the metrics it should improve.

What is a Downround? | A Startup Guide
Navigate a downround calmly with a practical playbook built for post-bubble fundraising realities and tougher markets without losing momentum internally.

New R&D Legislation Impacting Startups
Stay ahead of R&D tax changes—learn what new legislation could mean for Section 174 and R&D credits and how startups should plan.

What is Revenue Visibility and Why It Matters
We always encourage revenue visibility to startup founders and it matters for a couple of big reasons, both inside and outside of the company.

Which Balance Sheet Accounts Need Reconciliation?
The punch line here is that every single account on the balance sheet needs to be reconciled, not just the bank and the credit cards.

What Customer Data Should Startups Track?
Track the customer data investors expect—learn which metrics matter most for retention, expansion, CAC/LTV, and revenue forecasting.

When to File an 83(b) Election for Your Startup
Make sure that your company gets a favorable tax rate. Learn about the 83(b) election for shareholders as well as how and when to file. Read more.

A Guide to Series A Financing for Startups
It's become more difficult for startups to raise a Series A. Here is data behind what it takes to get a round done in 2024.

How Venture Debt Works in a Downround
Learn how venture debt works in a downround, its impact on dilution and covenants, and when founders should avoid adding debt to a struggling cap table.

Why Do Startups Need a 409A Valuation?
The IRS wants you to have a 409A valuation so they can make sure that your common stock options have the appropriate strike price.

How Deposits Impact Venture Debt
Understand venture debt deposits and learn why lenders require cash set-asides when you sign the term sheet, plus how to negotiate.
